This provocative opinion piece examines the theoretical, numerical, and observational evidence in support of two highly cited proposed mechanisms for invigorating deep convective clouds through higher aerosol concentrations. Both start with high concentrations of water droplets. Through cold-phase invigoration, precipitation is reduced allowing for greater release of latent heat from freezing higher up in clouds. With warm-phase invigoration, increased latent heating occurs lower down due to accelerated liquid condensation. In both cases, the article persuasively argues from a variety of standpoints that the evidence to support the importance of the effects is weak, particularly once the full complexity of clouds and their interactions with their environment is fully taken into account. Concrete suggestions are made for improving definition, observations, and modeling of the problem, but also an admonishment that attention in the field might be better directed towards more fruitful aspects of the aerosol-cloud interaction problem.